Skip to main content
Use the Redirect to URL action to send respondents to a specific webpage when a defined condition is met. This is useful when you want to send customers to a relevant page based on their survey responses - such as a product page, thank-you page, external resource, or another destination. For example:
IF Question 1 is equal to “Yes”
THEN Redirect to URL → https://yourstore.com/products/example

​
Set Up a URL Redirect

1

Step 1: Open Survey Branching

Open the survey you want to configure.
All Surveys Page
From the survey editor, click Survey Branching.
Branching Survey Button
2

Step 2: Select the question

Click the question block that contains the answer you want to use as the condition.
Branching Logic Survey 1
3

Step 3: Create your condition

Click Add Rule and configure the IF condition.Select the question, operator, and value that should trigger the redirect.For example:IF Question 1 → Is equal to → “Yes”
Survey Rule Page
4

Step 4: Choose Redirect to URL

Under THEN, select Redirect to URL.Enter the URL where you want respondents to be redirected.For example:THEN → Redirect to URL → https://yourstore.com/products/example
Redirection To Url
Save the rule to apply the redirect.When a respondent meets the specified condition, Apricot will redirect them to the URL you provided.

​
Example

Imagine you’re asking customers whether they want to learn more about a product. Question: Would you like to learn more about this product?
- Yes
- No You could create a rule such as:
IF Answer is equal to “Yes”
THEN Redirect to URL → Your product page
This lets you turn a survey response into a direct next step for the customer.